It's not fine arts. It's not haute couture. And it's certainly not rocket science. No, Frank Dandy is about relaxed and comfy underwear. It's as simple as that.
But ok, Frank Dandy is a bit more than just panties and briefs. They also like to be a pain in the butt of those who take life and themselves too seriously. So why not take the opportunity and let their comfy underwear do just that? As Frank Dandy themselves put it: ”Yes, why not let our brand contribute to a more colorful, friendly and including world? There are certainly enough high-brow brands and people out there. Why not use our relaxed underwear to provoke the ones who need their pulse lowered?”